Postcard showing boy/small man beating a drum, with wording "IT'S NOT EASY BEATING HAWERA", with lift-up flap that has a paper strip of twelve black and white photographs of Taranaki landscape scenes.
Depicted below: small man wearing trousers, coat and hat, striking a large drum he is wearing in front of him. There is a red British Royal Mail postbox in the background.
Signed Albert Carnell.
“Lift the Drummer off his feet, You’ll see some places hard to beat 1402”
The card surface has a cut-out flap which can be lifted to reveal twelve small folded black and white photographs.
The images are captioned as follows: ‘PRESBYTERIAN CHURCH, DAWSON FALLS MT. EGMONT, DAWSON FALLS HOUSE AND MT. EGMONT, ENTRANCE GATES, HIGH STREET, KING EDWARD’S PARK, HIGH STREET, KING EDWARD’S PARK, WATER TOWER, POST OFFICE, MT. EGMONT, KING EDWARD’S PARK, HAWERA. Published by Frank Duncan & Co., Ltd., Auckland, N.Z.’
On reverse: ‘Valentine’s Series / Copyright Picture’ and ‘Printed in Great Britain’.
Postcard is unused.