Hoodie, Taranaki Hard Core
Production date
2018
Description
Taranaki Hard Core hoodie. Grey, men's hoodie with the Taranaki Hard Core logo above the left breast and a large logo across the back. Size large. With original tag detailing the components of the Taranaki Hard Core logo.
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Object detail
Artist/Maker
Production role
Brand
Production date
2018
Production place
Subject person
Classification
Credit line
New
Plymouth
Surf
Shop
owners
Trish
and
Nigel
Dwyer
created
Taranaki
Hard
Core
in
1996
in
response
to
increasing
demand
for
a
Taranaki
t-shirt
that
all
locals
could
identify
with.
They
developed
a
design
that
was
different
from
their
surf
wear
and
other
labels,
drawing
together
icons
of
the
Taranaki
region.
The
Taranaki
Hard
Core
design
features
the
mountain
and
the
surf
in
the
centre,
surrounded
by
a
cog
representing
the
oil
and
engineering
industry.
Taranaki
lifestyle
is
shown
in
the
wings
of
freedom,
beneath
the
stars
of
the
Southern
Cross.
This
is
then
all
encircled
with
the
barbed
wire
of
Taranaki
farm
land.
Accession number
PA2018.017
Collection type
Material
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